The majority of Indian premium phone owners are considering upgrading to a new phone in the coming year according to Counterpoint's report, which was based on 800 respondents. The premium segment was defined as phones priced above INR 20,000 ($280). Additional data shows that people in that price segment typically keep devices for 25 months. Next Purchase Intention (Counterpoint) More than half of the respondents said they are ready to spend INR 40,000 ($580) for their next smartphone. 20% of respondents said they plan on buying a phone costing up to INR 60,000 ($870), while 8% are...
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